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action #925

closed

release day marketing work

Added by lnussel over 10 years ago. Updated over 10 years ago.

Status:
Closed
Priority:
Normal
Category:
Marketing
Target version:
Start date:
2013-11-19
Due date:
2013-11-19
% Done:

100%

Estimated time:

Description

On the release day, most work is already done. We usually switch the wiki pages to the new release and prepare the portal page the day before, also the mirrors should be synced and the release is often available (secretly) before. Articles are written, mails prepared. Our only 'work' is to have the hangout and send out those mails as well as the social media messages!

The timeline of the day goes a bit like this:
Morning, around 9:00 UTC (T-3) we open a hangout and send out the first of our social media messages
We keep sending out social media messages once an hour or so, until the release.

On T-0 we send out:

  • the press announcement email for opensuse-announce (and let it through moderation!)
  • the project announcement mail
  • the release social media messages

The announcement on news.o.o was scheduled and shouldn't need manual intervention!

In the hours after the release, we send out our social media messages and drink some beer ;-)


Related issues 3 (0 open3 closed)

Related to openSUSE 13.1 Release - action #430: Social media marketingClosed2013-10-302013-12-03

Actions
Blocked by openSUSE 13.1 Release - action #431: Create social media messagesClosed2013-11-152013-12-03

Actions
Copied to openSUSE 13.2 Release - analysis #4184: release day marketing workResolvedddemaio2014-11-042014-11-04Actions
Actions #1

Updated by Anonymous over 10 years ago

  • Description updated (diff)
Actions #2

Updated by Anonymous over 10 years ago

  • Assignee changed from Anonymous to openSUSE-Team-at-SUSE
Actions #3

Updated by toscalix over 10 years ago

Jos will be flying so we need another person from the team that leads these tasks.

Actions #4

Updated by lnussel over 10 years ago

  • Description updated (diff)
Actions #5

Updated by _miska_ over 10 years ago

Actions #6

Updated by _miska_ over 10 years ago

Actions #7

Updated by _miska_ over 10 years ago

Actions #8

Updated by _miska_ over 10 years ago

Actions #9

Updated by _miska_ over 10 years ago

I was on the hangout in the morning and I was the only one, I disconnected later and I think somebody else joined. In general, feedback was that this hangout missed the purpose. Maybe next time we can just do live streaming of us sitting in the office, eating pizza, drinking beer and looking relaxed just to reasure community that everything is on track.

Actions #10

Updated by _miska_ over 10 years ago

  • Status changed from New to Feedback
  • % Done changed from 0 to 100

I would say done.

Actions #11

Updated by _miska_ over 10 years ago

Only part I'm not sure about is announcement mail, can somebody check and close the task?

Actions #12

Updated by ancorgs over 10 years ago

  • Status changed from Feedback to Closed

Agustín wrote and sent the mails. Closing.

Actions #13

Updated by lnussel over 9 years ago

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