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action #450

action #420: Release Announcement

Assemble the Product highlights

Added by Anonymous over 7 years ago. Updated about 7 years ago.

Status:
Closed
Priority:
Urgent
Assignee:
-
Category:
Marketing
Target version:
Start date:
2013-10-24
Due date:
2013-10-29
% Done:

100%

Estimated time:
8.00 h

Description

This is about creating a short-list of the best, most awesome, coolest features in openSUSE 13.1. It is CRUCIAL in writing the press announcement, the openSUSE 13.1 portal wiki page and the news.o.o announcement as well as for the press.

Some marketing rules are applied to this list, as they determine what the press will talk about:

  • 3x3: 3 main areas with each 3 main feature improvements. Not a black and white rule but keep the total features under 10 and the area's at 3 or 4.
  • First, Best, Only: these are the qualities you are looking for in the features. Otherwise, press won't pick up on them, why bother when openSUSE catches up to the rest of the world?
  • Impact on users, Resolving major issues, Relevant today: these are less important but relevant properties. Impactful changes, things that change important problems or things tying into recent events or relevant trends are worth having on the list.

The best way of getting to product highlights is to organize a meet with some technical and non-technical folk. Not just the openSUSE team, include Will, Henne, Andreas Jaeger, possibly people from SUSE Marketing and management (Roland perhaps?). Introduce the goal and the how of it (see bullets above), then go over the feature list, pick the things which are important together.

Once done, put them on https://en.opensuse.org/Portal:13.1/Features


Related issues

Blocks openSUSE 13.1 Release - action #434: Create a draft press announcementClosed2013-10-242013-11-03

Blocked by openSUSE 13.1 Release - action #444: Add features from distrowatchClosed2013-10-142013-10-20

Copied to openSUSE 13.2 Release - action #4060: Assemble the Product highlightsClosed2014-10-212014-10-23

History

#1 Updated by Anonymous over 7 years ago

  • Description updated (diff)

#2 Updated by Anonymous over 7 years ago

  • Estimated time set to 8.00 h

#3 Updated by Anonymous about 7 years ago

  • Due date changed from 2013-10-25 to 2013-10-29
  • Start date changed from 2013-10-21 to 2013-10-24
  • % Done changed from 0 to 60

got first set of top features together, will group them and put them on the portal page

#4 Updated by Anonymous about 7 years ago

  • Checklist set to [ ] Get first set together by brainstorming, [ ] Combine and clean them and get them on the portal page, [ ] ask for review from the community and marketing team, [ ] Finish them up

#5 Updated by Anonymous about 7 years ago

  • Checklist set to [x] Get first set together by brainstorming

#6 Updated by Anonymous about 7 years ago

  • Checklist set to [x] Combine and clean them and get them on the portal page

#7 Updated by Anonymous about 7 years ago

  • Checklist set to [x] ask for review from the community and marketing team

#8 Updated by Anonymous about 7 years ago

  • % Done changed from 60 to 90

Managed to coalesce the highlights in a nicely categorized set of features. Got some comments on -project, will ask for more in a few places. https://en.opensuse.org/Portal:13.1/Features

#9 Updated by Anonymous about 7 years ago

  • Status changed from New to In Progress
  • Priority changed from Normal to Urgent

#10 Updated by Anonymous about 7 years ago

  • Checklist set to [x] Finish them up

#11 Updated by Anonymous about 7 years ago

  • Checklist set to [ ] Finish them up

#12 Updated by Anonymous about 7 years ago

Last thing to add is ActiveDoc. I mailed the wrong mail address initially - asked Juergen this time. If he replies, I add it and close this task ;-)

#13 Updated by Anonymous about 7 years ago

  • Checklist set to [x] Finish them up

#14 Updated by Anonymous about 7 years ago

  • Status changed from In Progress to Closed
  • % Done changed from 90 to 100

Final changes to product highlights made, to activedoc section. Done!

#15 Updated by lnussel about 6 years ago

  • Copied to action #4060: Assemble the Product highlights added

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